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Amazon, Target to both host fall holiday sales extravaganzas

Early October will see two major retailers get an early start to the holiday promotional season.

Once again, Amazon is officially kicking off its holiday promotional season with a sales event called Prime Big Deal Days, and Target is competing with an overlapping edition of its “Target Circle Deal Days” early holiday blockbuster.

For the fifth consecutive year, Amazon is offering a fall version of its Prime Day sales extravaganza. The online giant debuted Prime Big Deal Days, the fall version of its annual Prime Day 48-hour sales extravaganza, in October 2022.

For the fourth consecutive year, Target is running a fall early holiday promotion that is competitively timed with Prime Big Deal Days. Previously a weeklong event called Target Circle Week, Target Circle Deal Days will run Oct. 6-7

Amazon, Target to both host fall holiday sales extravaganzas | Chain Store Age

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