Three packaging trends every food and retail brand needs to consider
In many of my recent discussions with food and retail companies across Europe, one topic keeps coming up: the growing impact and complexity of packaging regulation.
For many brands, the conversation often starts with a simple but pressing question: What will the new regulations actually cost us?
1. Packaging choices are increasingly influencing sustainability measures and costs
2. Lightweighting and material choices will play a bigger role
3. Expertise and data can drive better packaging decisions
Three packaging trends food and retail brands must consider | Metsä Board