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EPR Rules Reshape Packaging Converters’ Role

Packaging design increasingly tied to compliance

For converters — and the material suppliers that support them — EPR is extending compliance considerations further into the design process.

California’s SB 54 establishes an EPR program for packaging and single-use plastic food service ware. By 2032, plastic covered material must be reduced by 25% from the 2023 baseline, covered material must be recyclable or eligible to be labelled compostable, and plastic covered material must achieve a 65% recycling rate.

California’s regulations also provide for eco-modulated producer fees, creating a mechanism through which packaging characteristics and end-of-life performance can influence producer costs.

For converters, that increases the importance of understanding how substrates, labels, adhesives, inks and other packaging components may affect recyclability.

EPR Rules Reshape Packaging Converters’ Role

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