Some people believe that because paper is made from wood fiber, using paper must be bad for trees. However, research shows using wood-based products like office paper actually helps keep American forests healthy when the wood fiber is sourced responsibly. “Using responsibly-sourced recycled and non-recycled paper is a great way to help the environment,” says Kate McGlynn, product environmental steward for Boise Paper, a division of Packaging Corporation of America. “When forests are managed sustainably, using non-recycled paper is not harmful to forests. Because the vast majority of forests in the U.S. exist on privately-owned land, selling harvested trees to make paper creates an economic incentive for land owners to keep forest land thriving.” If trees weren’t needed to make wood products like paper, private landowners may choose to remove forests and use their land for something else, such as agriculture or commercial development. Click Read More below for additional detail.

Earlier this year, Starbucks sent 18 truckloads of old paper cups to a paper mill in Wisconsin to prove a point: Contrary to a widespread myth, paper coffee cups can be recycled cost-effectively. The cups–25 million in total, from excess inventory that the coffee chain otherwise would have sent to landfill–were processed at the mill. Then the recycled fiber was sent to another partner to be incorporated into paperboard for new Starbucks cups. The pilot project was a way to “demonstrate that a coffee cup can be turned back into a coffee cup,” says Jay Hunsberger, VP of sales for North America from Sustana, the mill that recycled the old cups. At the mill, the cups were mixed with water and ground into a pulp with a seven-foot-tall corkscrew to begin to separate the plastic lining that helps keep coffee cups from getting soggy. The fibers were screened and washed to finish the separation, then made into sheets and sent to WestRock, a packaging company, to be made into paperboard. At a third company, Seda, the board was printed with the Starbucks logo and shaped into new cups. Click read more below for additional detail.

We are pleased to announce that the Sustainable Forestry Initiative (SFI) and the American Forest Foundation (AFF) have formed a new partnership to grow the amount of certified family and other small holdings in North America. Through this partnership, SFI and AFF are working together on a Small Lands Group Certification Module (Module), an innovative way to grow certified family lands and small holdings by building on the foundation of SFI's Fiber Sourcing Standard, and drawing on the strengths of the American Tree Farm System (ATFS) forest management standard. Under this Small Lands Module, companies certified to the SFI Fiber Sourcing Standard will be able to form a new type of certification group to certify small lands within their wood and fiber supply area. Click read more below for additional detail.