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Book Print Sales Stay Flat Through September

So far, unit sales of print books continue to sell at about the same pace in 2026 as they did in 2025. Through the nine-month period ended October 3, 2026, total unit sales were down just 0.1% from the comparable period in 2025, to 531.3 million units sold, according to Circana BookScan.

Adult fiction continues to be the key driver with sales in the nine-month period up 7.7% over a year ago. 

Print Sales Stay Flat Through September

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