Meta is offering advertisers more control over their ad placements through comment and publisher controls as well as “blocklists” supported by additional third-party brand-safety and measurement companies, including DoubleVerify and Zefr, in addition to Integral Ad Science (IAS). The tech giant first announced its support of blocklists -- automated lists that brands can use to make sure their ads are not displayed alongside potentially disagreeable content -- last October when it partnered with IAS. Now, brands can work directly with IAS, DoubleVerify and Zefr to create blocklists for any category across Facebook and Instagram Feed and Reels, “so long as they adhere to the Meta's Discriminatory Practices policy,” the company says, adding that “businesses should ultimately decide what their suitability preferences are.”

New data from YouGov sheds light on which retail, restaurant and consumer brands are favorites among both sides of the political aisle. The U.S. Bipartisan Brand Rankings 2026 report revealed that Subway is America’s “most bipartisan brand,” considered by both 29% of U.S. Democrats and Republicans. Kroger was named the most bipartisan grocer, while Buffalo Wild Wings and BP led the pack in the casual dining and fuel categories. Full report found here: WP-2026-11-US-bipartisan-brand-rankings.pdf

New Canva data shows vision boards are becoming a shared, visual tool for ambition, revealing how people are using creativity to clarify goals and take action on what’s next. As the energy of a new year settles in, one creative ritual continues to dominate feeds, group chats, and shared moments: the vision board. What was once a quiet, personal exercise has evolved into a highly social, highly visual practice. We’re seeing that shift play out in how people create with Canva. In 2025, vision board creations increased 13% year over year, with a sustained surge as people mapped out what they wanted from the year ahead. From career ambitions and personal milestones to affirmations and long-term goals, vision boards have become a way to visually articulate what matters, and to share that ambition with others.