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Small businesses face rising costs and cautious hiring, even as holiday spending and tech adoption show signs of strength.
According to Bank of America’s 2025 Business Owner Report, many business owners are approaching the next 12 months with cautious optimism, with nearly three out of four expecting revenue increases. But compared to last year, more small business owners expect sales to decrease over the next 12 months, while fewer who run medium-sized firms expect that to occur.
With the holidays around the corner, there are crosscurrents for small businesses. On one hand, consumer spending on holiday items was off to a strong start; on the other, tariff-related costs have surged for small businesses. Despite the pressure, inventory payments per small business client were up 0.6% year-over-year in October, though seasonal retail hiring remains below last year’s levels.
ATA Truck Tonnage Index Increased 1.1% in October
American Trucking Associations’ advanced seasonally adjusted (SA) For-Hire Truck Tonnage Index increased 1.1% in October after declining 1.1% in September. In October, the index equaled 115.2 (2015=100) compared with 113.9 in September. Compared with October 2022, the SA index fell 2.1%, which was the eighth straight year-over-year decrease. In September, the index was down 4.1% from a year earlier. The not seasonally adjusted index, which represents the change in tonnage actually hauled by the fleets before any seasonal adjustment, equaled 119.7 in October, 6.3% above the September level (112.5). In calculating the index, 100 represents 2015. ATA’s For-Hire Truck Tonnage Index is dominated by contract freight as opposed to spot market freight.
