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Georgia-Pacific updates its barcodes to speed EPR reporting

The paper and building products company is using guidance developed by nonprofit GS1, which manages UPC standards.

  • Seven states have passed extended producer responsibility laws: California, Colorado, Maine, Maryland, Minnesota, Oregon and Washington.
  • UPC barcodes are used by more than 2 million companies globally.
  • Georgia-Pacific is adding packaging-specific metrics, including the glue and tape.

Georgia-Pacific has started tracking package weight, materials and origins — alongside traditional retail metrics — using existing barcodes. 

That change will make it simpler for the maker of Brawny and Dixie products to prepare filings for extended producer responsibility (EPR) laws taking effect in seven states. Several of them, including California, Colorado and Oregon, began requiring reports in 2025 and another wave of disclosures is due by the end of May.

How Georgia-Pacific automates EPR disclosures

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