Hygiene is a key factor in modern society today. Good health, together with an improved quality of life, is directly related to good hygiene. Our latest fact sheet examines the research and looks at which is the most hygienic way to dry hands, paper towels or electric hand dryers?
We are pleased to present the Two Sides Q3 Campaign Update. The report covers all of our latest results and successes.
Product packaging around the world is currently going through a transformation, with companies keen to move from single-use to more sustainable solutions. Read more at: https://twosides.info/documents/factsheets/6-What’s-More-Hygienic.pdf?utm_medium=email&utm_campaign=TSUK%20Nov%201&utm_content=TSUK%20Nov%201+CID_058a839741026ebda51b4eec13bfca33&utm_source=Email%20marketing%20software&utm_term=Read%20more
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The Association of American Publishers and Copyright Alliance today hosted a first-of-its-kind, one-day forum at the Royal Sonesta Capitol Hill in Washington, DC, titled The Story Starts with Us: Protecting Human Creativity in Artificial Intelligence. The event explored the intersection of creative industries and emerging artificial intelligence technologies, bringing together authors, publishers, journalists, songwriters, tech innovators, and U.S. policymakers to address issues relating to copyright and generative AI, including the policy framework that protects the livelihoods of creators by preventing theft and misuse of their creative works. As policymakers weigh the benefits and risks of generative AI technologies, the question of how to protect and incentivize the creative and intellectual expression of humans is of critical importance. Today’s forum presented the major issues of policy, practice, and ethics for AI and copyright law, from ingestion of creative works to the public deployment of tools and regenerated content – with a focus on text-centric creative industries.
IWCO Direct announced a new strategic plan that features the largest investment in the history of the 52-year-old company. The investment of approximately $50 million will accelerate IWCO Direct’s evolution as a leading strategic solutions partner, well-positioned to meet the current and future needs of performance marketers. “With this historic investment in IWCO Direct, we will quickly and significantly enhance the value we can bring to marketers in delivering response and business impact through our strategy, creative, data, and campaign execution,” stated John Ashe, CEO of IWCO Direct.
Nordstrom announced that it's acquiring two leading retail technology companies: BevyUp, a digital selling tool, and MessageYes, a platform rooted in conversational commerce. More specifically, BevyUp is a platform that allows sales associates to communicate with each other on the back end, and encourages shoppers to share information with each other and browse items together online. Its digital selling platform will be incorporated into a new mobile app for Nordstrom's employees, rolling out next year, the companies said. MessageYes offers brands the opportunity to send shoppers more personalized notifications, with their consent, while they browse online. Shoppers can ultimately respond "Yes" to one of Nordstrom's messages to instantly buy products from their phones. Click Read More below for additional information.