After its first two years, the Poly Coated Paper Alliance is focusing on establishing universal design guidance, as well as further work on end markets and communication.
- The Poly Coated Paper Alliance, which launched in 2023, is now embarking on its next phase through 2028. Objectives in its 2025-2028 strategy include filling in data gaps on the flow and recovery of polycoated paper products through recycling systems and establishing universal design guidance, such as minimum fiber thresholds and acceptable coatings, to drive predictability in the market.
- There’s urgency to bolster design, recycling and end market research and communication on the category in light of state extended producer responsibility programs, PCPA noted.
- PCPA’s leaders include the Carton Council, Foodservice Packaging Institute, Sonoco, Kellanova and P&G. Co-founders include Campbell’s, Chick-fil-A, General Mills, Kraft Heinz and Unilever. Additional members today include Sustana, Hood Packaging, Tillamook, Danone North America and others.
Like other packaging groups, PCPA is navigating an array of upcoming state EPR laws. The coatings that make polycoated paper products an attractive option for food service, food and beverage packaging like cups, trays, cartons and tubs, can also complicate recycling
Polycoated paper proponents prepare for EPR | Packaging Dive