The Book Manufacturers Institute (BMI) recently commissioned well-known pollster Frank Luntz to find out how parents view the effectiveness of various learning materials, including books, textbooks and workbooks. The most definitive conclusion was that virtually every parent wants physical materials as part of student learning. 85% of parents want physical books in some form, and 88% think they are important and essential learning tools.
In summarizing the study results, Luntz said, “With parents keenly aware of the shortcomings of online learning thanks to the pandemic, this finding is only surprising in its intensity and uniformity. Every demographic and geographic subgroup agrees: printed materials are essential to student learning.”
much more at: https://twosidesna.org/US/parents-of-students-in-grades-k-through-12-show-overwhelming-preference-for-printed-books-over-digital/?utm_medium=email&utm_campaign=TSNA%20The%20Latest%20News%20from%20Two%20Sides%20North%20America&utm_content=TSNA%20The%20Latest%20News%20from%20Two%20Sides%20North%20America+CID_4439dd43c09f5949f08727cd52c67bf5&utm_source=Email%20marketing%20software&utm_term=Find%20out%20more
Related Posts
“Bloomsbury achieved its highest ever results with sales up 24% to £230.1 million and profits up 40% to £26.7 million. Sales were up 41% and profits up 70% from two years ago. Both the Consumer and Non-Consumer divisions gave outstanding and resilient performances, highlighting Bloomsbury’s unique strength in combining general and academic publishing. The Consumer division revenue grew by 25%, continuing the momentum of last year, and achieved a 25% increase in profit before tax and highlighted items1 to £17.8 million. The Non-Consumer division saw 23% revenue growth and a 68% increase in profit before tax and highlighted items1 to £9.1 million. Consumer revenue was 53% higher and Non-Consumer revenue 24% higher than two years ago. Bloomsbury Digital Resources (“BDR”) outperformed the target set six years ago of £15 million of sales and £5 million of profit, with sales of £18.6 million, up 50% on last year, and profit of £6.8 million, up £3.9 million on last year. Following this success, we have set ambitious new growth targets for BDR. Supporting our strong organic growth, we made three acquisitions during the year of ABC-CLIO LLC, the Red Globe Press list and Head of Zeus Limited.
With all major categories posting gains, unit sales of print books jumped 18% in the week ended June 27, 2020, over the comparable week in 2019, at outlets that report to NPD BookScan. The YA nonfiction category had the biggest increase over the week ended June 29, 2019, with unit sales skyrocketing 111.6%. The increase was led by Stamped: Racism, Antiracism and You by Jason Reynolds and Ibram X. Kendi, which sold more than 30,000 copies, a 145% increase over the week ended June 20. The adult nonfiction category also had a big increase over 2019, with John Bolton’s The Room Where It Happened selling more than 221,000 print copies in its first week, making it the #1 title overall for the week.
The U.S. Postal Service has received the Public Service Award for its Election Mail program from the nonpartisan Election Verification Network. The award is given every year to a public official or governmental unit for protecting and promoting election integrity and verifiable elections. “This award is further confirmation of the Postal Service’s deep commitment and great success in delivering the nation’s ballots securely and on time,” said Postmaster General and CEO Louis DeJoy. “We take pride in the role our organization plays in the election process. The American people can continue to feel confident in using the U.S. Mail to fulfill their democratic duty to vote.”