Gen Z won’t settle for boring design. Here’s what it means for the future of work.

The DMA Print Council has selected Sarah Burns, Head of Media Solutions at Edit, as its new Deputy Chair. It’s the second consecutive appointment to Deputy Chair that the UK’s leading intelligence body for print media has made from Edit. Burns enters the role with 10 years of experience in print media and a strong focus on creating sustainable print marketing. Speaking about Burns’s appointment, Chair of the DMA Print Council Alistair Ezzy said: “I am pleased to announce that Sarah Burns has joined the Print Council as Deputy Chair. Sarah will bring with her a wealth of knowledge in addition to her unbridled enthusiasm. I am looking forward to working with Sarah and putting the print channels back on the agenda by demonstrating their effectiveness, engagement and ability to integrate with other media.”

Walmart Inc. continues expanding its infrastructure to support timely delivery of online orders. The discount giant plans to open a new fulfillment center in Kings Mountain, N.C. Walmart expects the estimated $300 million investment to create more than 300 new jobs in Gaston County, N.C.  The 1.2 million–square-foot facility is slated to open in 2027 and will ship large items such as patio furniture and lawnmowers directly to customers as soon as next-day. “As our e-commerce business continues to grow, this new fulfillment center will play a critical role in helping us serve customers faster,” said Karisa Sprague, senior vice president, supply chain, Walmart U.S.

With mail volume down overall, marketers are reporting less competition and higher response rates with their direct mail and catalog campaigns. As more people stay (and shop) at home, each direct mail piece is being seen by more people in the household, and consumer catalog businesses are welcoming a significant increase in response, with many struggling to meet demand, writes Stephen Lett in Total Retail. Lett believes this favored status for catalogs and direct mail is likely to continue long after our current pandemic lifestyle is lifted. “Consumers are likely not to rush back to bars, restaurants, retail stores, etc., even when there’s a medically accepted vaccine. Many will remain cautious, adopting a wait-and-see attitude,” he writes. “Others will be set in new ways of functioning. They have adapted to a new and safer or more cautious way of living their everyday lives. The transition back to pre-COVID ways of doing things won’t be like flipping a light switch.”