Europe Paper Market on Steady Growth Trajectory, Driven by Sustainable Packaging Demand and Circular-Economy Policies

The European paper market is witnessing a period of dynamic growth and transformation in 2025 as regional manufacturers, technology providers, and supply chain stakeholders adapt to rapidly changing consumer demands, regulatory mandates, and global supply chain pressures. According to the latest industry analysis, the Europe paper market size stood at 71.14 million tonnes in 2025 and is projected to reach 87.84 million tonnes by 2030, reflecting a compound annual growth rate (CAGR) of 4.31%. This trajectory highlights robust demand across packaging, hygiene, printing, and specialty sectors, with sustainability and resource efficiency emerging as dominant drivers shaping investment, manufacturing processes, and product innovation.

A major catalyst for the sector’s expansion is the European Union’s decisive regulatory push toward circular economy goals. The EU mandates that all packaging placed on the market must be recyclable or reusable by 2030, creating a surge of demand for fiber-based packaging materials. Packaging manufacturers and converters are accelerating the adoption of advanced de-inking, closed-loop recovery, and process automation systems to maximize yields from recycled fiber sources and track regulatory compliance.

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