Since its inception, the Two Sides North America Anti-greenwashing Campaign has eliminated literally billions of instances of paper-related greenwashing in the United States and Canada – and engagement with large utilities, banks and insurers in January and February has set the pace for millions more in 2023.
So far this year, seven additional companies representing 40 million customers have removed “go green, go paperless,” “go paperless, protect the environment” and similar claims from their marketing communications.
read more at: https://twosidesna.org/US/40-million-more-consumers-now-safeguarded-from-anti-paper-greenwashing/?utm_medium=email&utm_campaign=TSNA%2040%20Million%20More%20Consumers%20Now%20Safeguarded%20from%20Anti-paper%20Greenwashing&utm_content=TSNA%2040%20Million%20More%20Consumers%20Now%20Safeguarded%20from%20Anti-paper%20Greenwashing+CID_d951efbd5faf8351249962120ae9e50c&utm_source=Email%20marketing%20software&utm_term=READ%20MORE
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On June 27, the Environmental Protection Agency (EPA) issued a decision that no additional regulations are needed to address storm water discharges from forest roads under the Clean Water Act. In its decision, the EPA recognizes the success of state best management practices (BMPs), which are proven to be effective in protecting water quality. The EPA also recognizes the role of forest certification programs, including SFI, which “have made important contributions to improved BMP implementation through logger training, landowner outreach, and water quality requirements.”
The EPA decision specifically points to the SFI Logger Training and Education Program, which “ensures loggers are educated about using and maintaining appropriate forest road BMPs.” Thanks to the logger training requirements in the SFI Standards and the dedication of the SFI community, training was provided for more than 10,000 resource and harvesting professionals in 2015 and more than 170,000 total since 1995 (this total may include individuals who have completed training programs more than once). Ninety-five percent of the fiber delivered to SFI Program Participant mills was delivered by harvesting professionals who have been trained in sustainable forestry practices.
Kimberly-Clark announced that it has earned a 2020 SmartWay® Excellence Award from the U.S. Environmental Protection Agency (EPA) for leadership in environmentally responsible shipping. The award recognizes companies for using a range of fuel-saving strategies in their shipping and freight delivery services that reduce transportation emissions and make freight delivery more sustainable. "We are proud to receive an eighth consecutive SmartWay Excellence Award for our efforts to minimize the carbon footprint of our transportation network," said Scott DeGroot, Vice President of Global Distribution and Planning at Kimberly-Clark. "We will continue to work with our suppliers to find innovative ways to increase operating efficiency, lower greenhouse gas emissions across our value chain, and minimize our impact on the planet. This aligns with our ambition to improve the lives and well-being of 1 billion people in underserved communities around the world with the smallest environmental footprint by 2030."