- Michaels has acquired Joann’s intellectual property and private labels as its own customers’ interest in sewing grows, the company said Thursday. Michaels did not acquire any physical Joann locations as part of this transaction, a company spokesperson said by email.
- The spokesperson declined to disclose the purchase price and didn’t address questions about how it might use Joann’s logo or other trademarks, except to say it will be developing Joann private brands Big Twist Value Plus, Big Twist Twinkle, Big Twist Posh and Big Twist Baby Bear.
Joann’s future a mystery as Michaels snaps up IP, private labels | Retail Dive
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